Role of Competitive Product Advantages to Rise up Marketing Performance
نویسندگان
چکیده
منابع مشابه
Marketing Research: Uncovering Competitive Advantages
SAS provides a variety of methods for analyzing marketing data including conjoint analysis, correspondence analysis, preference mapping, multidimensional preference analysis, and multidimensional scaling. These methods allow you to analyze purchasing decision trade-offs, display product positioning, and examine differences in customer preferences. They can help you gain insight into your produc...
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ژورنال
عنوان ژورنال: Saudi Journal of Economics and Finance
سال: 2020
ISSN: 2523-9414,2523-6563
DOI: 10.36348/sjef.2020.v04i07.001